Is Facebook Losing Its Edge?
Although Member Numbers Remain Strong, Maturing Social Giant Now Thought Of As a “Chore” For Many, Especially Millennials Can the Social Giant Regroup To Avoid Fizzling Out? Has Facebook become less...
View ArticleLikes vs. Talking About This Facebook Engagement Measurement
As we enter into 2013 as business professionals, we know that our company’s Facebook presence cannot be ignored. No longer do we have the option to avoid a presence on the social media giant’s network...
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New Google + Dashboard Lets Businesses Manage Presence In Google Plus Local,...
Yesterday Google said it was launching a new Google+ Dashboard to help Google+ business users get more out of the Google + service. The fact that it connects with other Google products (i.e., Maps and...
View ArticleHashtags Help Streamline & Organize Content on All Social Media, Including...
Most social networks, such as Twitter, Instagram, Pinterest, Google+, the Vine, and Tumblr have used hashtags for a long time now. (When a hashtag is included in a post, clicking on the hashtaged word...
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Google Local + Carousel Feature for Local Businesses
Google Adds Interactive Places “Carousel” to Local Search Results Google introduced a new design for local search results on desktop and tablets that put a carousel with the top results at the top of...
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Design Firm Gives Google Glass a Style Makeover
Google Glass, or Glass as it is simply known, had news outlets, social media and blogs alike buzzing last summer when a video tutorial from the Google I/O 2012 keynote of a prototype of the...
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Facebook Offers Up Embedded Posts
The Internet’s favorite social media powerhouse is continuing to expand its long list of functions. Facebook unveiled its plans for a new feature last week – Embedded Posts. Taking a cue from Twitter,...
View ArticleMobile & Smartphone Search – Why it Matters to Your Business
Mobile & Smartphone Search – Why it Matters to Your Business “Mobile devices, such as smartphones and tablets, are gaining market share, They’re now people’s go-to tool for communicating, emailing,...
View ArticleWhy Mobile Advertising Matters
Why Mobile Matters to Your Business There’s an AskReddit post from several months back that made the internet rounds where someone asked the question: “If someone from the 1950s suddenly appeared...
View ArticleSmall Businesses are Stuck on Pinterest: ‘Rich Pins’ Drive Growth
Article Posted on USAToday, August 22nd, 2013 by Jefferson Graham What to make of a social network with mostly photos and few words? Women gravitated to Pinterest’s visual appeal early on; now the...
View ArticleIs Your Business Optimized for Digital Success this Holiday Season?
Is Your Business Optimized for Digital Success this Holiday Season? There have been many interesting studies done recently on consumer buying behaviors as it relates to holiday shopping. Here are some...
View ArticleTexting Now Available via Snapchat
People have become more familiar & comfortable with interacting through their smartphones & tablets rather than talking face to face. And while this way of communication continues to trend...
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Is Desktop Marketing Dying Out?
Many Americans have their smartphones readily available in their pockets or in bed with them at night. No matter where you go, it seems everyone is glued to their phone. According to PewResearch,...
View ArticleGo Social!
Be Heard On Social Media By Implementing These 3 Tips From Our Experts You have to work through the noise to be heard. Many businesses have adapted to the digital landscape. Of those many businesses,...
View ArticleThey heard it through the great Vine
Every brand wants to make great advertising campaigns that stick out and keep people talking. With that being said, is Vine the new way to do it? Vines are “micro-videos” that are up to six seconds...
View ArticleThe New Shopping Device
Cellular Shopping takes over desktop & laptop Do you feel most comfortable & secure shopping online from the comfort of your computer chair or at the convenience of your fingertips? According...
View ArticleGeo Targeting On The Rise
What is Geo targeting? Before you can dive head first into this article, it is important to understand what geo targeting is. Geo targeting, also spelled geo-targeting, is used in context of...
View ArticleUsing Social Media During The #SuperBowl
Is your company taking advantage of the Super Bowl? Thankfully, your company doesn’t need to spend millions of dollars for a 30-second in-game commercial spot to reach your consumers. This is the power...
View ArticleStanding Out
People travel from all over the world to the Northern Lights in Alaska to be a part of, and witness nature’s many miracles. What makes the lights so captivating? Some may say it’s a break from...
View ArticleHoliday Shopping
Holiday shopping continues to ever increase on mobile devices: 54% of consumers plan on mobile based shopping techniques. Google has extensive research on shopping trends to indicate the importance of...
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